The Washington Times is reporting that an Arkansas man has filed a lawsuit against XM Satellite Radio stating that the company’s marketing of its music channels as completely commercial free is “false, misleading and deceptive.”
Michael Enderlin filed the suit and is seeking punitive damages and hopes to prohibit the Satellite Radio operator from advertising and selling “commercial free” products when, in actual fact, they aren’t.
XM have said that the suit is without merit and that XM doesn’t air commercials on its music channels.
Enderlin’s legal representation will be filing a motion for class action against XM which could be disasterous for the company if the suit is successful in court. With more than 6 million subscribers who have each had to pay subscriptions and purchase XM specific hardware, a loss in this case could see them forking out millions of dollars in damages and threaten their very existence.
Sirius shouldn’t be happy about the suit either. Both XM and Sirius tout their music channels as 100 percent commercial free and word of the XM lawsuit has meant that some Sirius subscriber is bound to catch on and jump on the bandwagon.
- Research and Markets: The Advertising Revenue for the Satellite Radio Stations XM and Sirius is Predicted to Be Worth $481.6 million by 2012
- SIRIUS SATELLITE RADIO TO PROVIDE COMPLETE SIDELINE TO SIDELINE COVERAGE OF SUPER BOWL XL IN DETROIT
- SIRIUS Satellite Radio Names Andreas Lazar Senior Vice President, Business Development
- Unexpected findings about Satellite Radio
- XM Satellite Radio Class Action suit over “commercial free”
- Satellite Radio will be the next Satellite TV
- Combating Satellite Radio
- Satellite Radio devices the hottest Christmas present in Canada
- XM on your XBox 360
- XM and Sirius Listener Comparisons